Discover Busselton: A Coastal Icon of Western Australia

Busselton is where turquoise waters meet timeless heritage, where long summer days drift into balmy evenings, and where one of Australia’s most extraordinary marine experiences begins at the end of a historic jetty. Twice crowned Western Australia’s Top Tourism Town, this beloved coastal destination blends natural beauty, family‑friendly charm and world‑class attractions—making it an essential stop on any South West adventure.

A Jetty Like No Other

Stretching an incredible 1.8 kilometres across the calm, glassy waters of Geographe Bay, the Busselton Jetty is the longest timber‑piled jetty in the Southern Hemisphere and the beating heart of the region. Whether you stroll its length or hop aboard the charming electric jetty train, the journey feels like gliding across the Indian Ocean itself.

At the jetty’s end, the magic deepens. Descend into the Underwater Observatory, one of only a handful in the world, and witness Australia’s best artificial reef—an underwater forest of soft corals, swaying seaweed, and more than 300 species of vibrant marine life. For the adventurous, guided snorkelling and diving tours offer an unforgettable encounter with the warm Leeuwin Current and its tropical visitors.

A Bay Made for Relaxation

Busselton’s north‑facing shoreline is a sanctuary of white sands, shallow waters and shady pines, creating the perfect setting for families, swimmers and sun‑seekers. The main beach is a postcard come to life—calm, clear and impossibly inviting.

Along the 30‑kilometre sweep of Geographe Bay, you’ll find endless opportunities for water‑based fun:

• Snorkelling and scuba diving
• Kayaking and stand‑up paddleboarding
• Windsurfing and sailing
• Fishing from shore or boat
• Water‑skiing in sheltered, glassy conditions

It’s the kind of coastline that invites you to slow down, breathe deeply and stay just a little longer.

Boutique Shopping & Local Culture

A short stroll from the foreshore leads you to Busselton’s lively town centre. Here, boutique fashion stores, surf shops, designer homewares and antique treasures line the main street. Wander down Fig Tree Lane, a charming laneway filled with independent retailers, beauty studios and cosy cafés.

History lovers can step back into the 1800s at the Busselton Museum, Old Courthouse, and St Mary’s Church, one of the oldest stone churches in Western Australia. Meanwhile, the ArtGeo Gallery and Courthouse Arts Complex—housed in the former prison and courtroom—celebrates contemporary creativity with exhibitions from leading South West artists.

Where to Stay & Eat

From beachfront resorts with sweeping bay views to boutique guesthouses, family holiday parks and luxury apartments, Busselton offers accommodation for every style of traveller. Dining options are just as diverse: fresh seafood, modern Australian cuisine, gourmet cafés and relaxed beachside eateries all showcase the region’s flavours.

And with the Margaret River wine region only a short drive away, Busselton is the perfect base for exploring world‑renowned wineries, breweries and farm‑fresh produce.

Things to Do in Busselton

• Ride the Busselton Jetty Train
• Explore the Underwater Observatory
• Swim, snorkel or paddle in Geographe Bay
• Visit the Busselton Museum and ArtGeo Gallery
• Enjoy sunset drinks at a beachfront bar
• Take a day trip to the Margaret River wine region
• Cycle the scenic Busselton Foreshore paths
• Join a whale‑watching cruise (seasonal)

How to Get There

Busselton is easily accessible from Perth:

• By car: A scenic 2 hour 40 minute drive south via the Forrest Highway
• By air: A quick 50‑minute flight to Busselton Margaret River Airport

Once you arrive, everything—from beaches to cafés—is conveniently close.

Best Time to Visit

Busselton shines year‑round, but the most popular months are October to April, when warm weather and calm seas create ideal beach conditions. Winter brings its own charm, with dramatic coastal skies, whale migrations and cosy dining experiences.